Live Nation, the world’s largest live entertainment company has announced that its Asian Electronic Dance music division, Live Nation Electronic Asia (LNEA), has signed a multi-year worldwide licensing and distribution agreement for its Fabled Records label. To further support the label LNEA is partnering with the iconic Dance label Astralwerks and Capitol Records China (CRC), both divisions of Universal Music Group (UMG), for global releases and distribution of Fabled Records artists.
Under this new partnership, Fabled Records and LNEA will enjoy direct access to a collective pool of UMG’s international divisions. Capitol Records China will manage marketing for artists within the region, while Astralwerks handles marketing for artists internationally. Working together, they aim to promote Chinese electronic music and artists worldwide.
Fabled Records hopes to be the first globally successful music label from Greater China. Focusing on discovering, developing, and promoting original content from carefully selected local artists. By curating collaborations between international artists and Chinese talents, Fabled hopes to push Chinese music onto the global stage.